Website Development Case Study
Black Tower Group
Client Introduction
Who is Black Tower Group?
BlackTower Group Inc. is a premier provider of construction and high-quality Telecom solutions under both the Infrastructure and Professional Services banners. These custom solutions vary greatly in size and complexity. Their extremely talented group of skilled professionals are relied upon by their clients. Safety and our Clients’ satisfaction are of the highest priority, with a continuous focus on improvement echoed throughout our organization and at all levels.
Key Objective
What Were The Challenges?
They needed a responsive, mobile-friendly website to highlight their expertise in various disciplines, as well as a new platform to display their extensive successful projects.
The Solution
Our Approach
Research & Discovery
We conducted competitor analysis and user research to understand the telecom industry, and how visitors should consume content efficiently by strategically implementing the content on a webpage format.
Design & Development
Our development team designed a clean, modern user interface with a focus on the mobile experience, integrating our final design with a custom WordPress solution for ease of content management.
SEO & Performance
After development completion, our team put together an effective SEO strategy that would optimize all webpages and blogs to increase the chances of being ranked for specific keywords related to the industry.
Tech Stack
Technology Used
Languages
REST API/JSON
JavaScript
MySQL
jQuery
HTML
CSS
PHP
XML
Ajax
SEO Research Tools
Yoast SEO Platform
Google Search Console
Google Analytics
SEMRush
Ahrefs
Platform
WordPress
The Results
“I wanted to take a moment to express my appreciation for the outstanding digital marketing services provided by Cyber Graphics. I was working easily with you guys! Thank you David and team.”
Yury Karnei
CEO of Black Tower Group